Excerpt:
A test sale of halal meat in the Spar supermarket chain caused a storm of Islamophobia, leading to cancelation of the pilot after only two weeks.
With the recent significant increase in Muslim refugees arriving in the central European country, the Austrian operation of the Dutch Spar supermarket chain decided to offer meat prepared according to Islamic guidelines, following the halal certification.
Unfortunately, Spar's customers in Vienna showed they were not ready for such a cultural change, and resorted to verbally harassing Spar staff in stores, as well as posting anti-Muslim comments in online forums.